TM V: Week 9

April 19, 2021

The mobility sector is affecting our environment in a way that is not bearable for the planet, and corporate mobility is no exception. In fact, the ecological footprint of business journeys is often a black box, and not tangible for the management to be incorporated into decision processes. For that reason, Maira, Dominik, Carl and Vihang want to make environmental data visible with their software solution Green Light that compiles information about all business travels to provide better data for the decision making.

1.    Why did you join “The Mission” and where does your special interest for mobility come from?

Maira: I joined this mission because I felt that it was really aligned with my vision and passion. I love the idea of making this world a better one. The field of mobility is now at an inflexion point, it’s experiencing a sustainable revolution and that’s why I decided to participate in this project – to create a real impact, shape the future of urban mobility and contribute to creating a positive change for society and the planet.

Dominik: Mobility, for me, is something that I used for along time intuitively. As I grew older, I realized more and more that, how mobility is handled today, is not sustainable over the next 10+ years. From this, I really want to contribute to create mobility solutions that are more sustainable, and “The Mission” helps me to do exactly that.

Carl: I joined The Mission after a friend who took part in the last mission told me about it. I liked the approach that Futury takes to differentiate itself from other Accelerators, focusing on the match of potential teammates and providing them with a starting point to develop an innovation concept. Mobility is something that is crucial for peoples’ everyday life. But it's also one of the highest emitters of harm to the environment. Looking at these two facts, I find it a fascinating challenge to reduce the harm while still fulfilling people’s mobility needs.

Vihang: I have been studying automotive for quite sometime now, and I have been following the industry closely. With the increasing population and urbanization, I feel the need for innovative and sustainable mobility solutions rather than relying on the traditional “own a car” model.

2.    What mobility challenge is the most pressing in your opinion, and how will your solution change the sector?

Maira: Our solution is aiming to create a sustainable change in the corporate mobility world. The product that we are presenting, Green Light, sums up the data of all the business journeys and presents it in a dashboard that will help both CSR-managers and travelers to understand their mobility’s environmental impact to take cohesive action towards a more sustainable corporate mobility.That way, we will contribute to building up the very much needed sustainable corporate culture by providing them with the information needed to take strategic decisions towards achieving their sustainability goals.

Dominik: The automotive industry as a key player is mainly focused on one mode of transportation. To create more livable cities, this whole industry must move to a more service centric philosophy that puts people and sustainability first.

Carl: I think that covering the differences in the mobility needs between people living in cities and urban areas – with environmentally friendly solutions that are coordinated with each other – is a huge challenge. Also, I think that promoting walking, the most environmentally friendly form of mobility, is a great challenge in urban areas, since a lot ofnew mobility solutions are substituting it.

3.    Which corporate partners are you working with, and how has this collaboration helped you so far?  

Maira: We have been collaborating with different corporate partners from different levels and domains. For example, SEAT has brought in their expertise by providing us with very valuable insights about the industry and mobility in the corporate world. On the other hand, we have also been collaborating very closely with twogo – they gave us feedback on our idea very proactively, providing constructive input and co-creating with us.

Dominik: twogo, SEAT and Mainova helped us tremendously to better understand the segments that make up today's corporate mobility market. This way, we could also see what means and ends are used and needed in each of the identified segments.

Carl: We worked closely with twogo. Stephan provided uswith knowledge but also challenged our statuses from time to time.

4.    How do you work together as a team, and what role does Futury play during “The Mission”?

Maira: We work very proactively, trying to simplify the huge complexity of bringing sustainability into the corporate world. We all bring in very different perspectives, and we try to align and combine them. We are all very excited to see where this project will end up and very curious to start testing our idea, co-creating with the corporate partners and the future users of our product. Futury organizes a lot of workshops and helps us in any possible way whenever we struggle, either when we are stuck in the process or when we need some feedback about our ideas and approach.

Dominik: Futury provides you with teammates that complement your skills, and a framework to support in more than just the definition of problems and solutions. Futury also provides us with feedback and input on how they and the corporate partners perceive the current state ofmobility and their personal challenges to further facilitate our journey.

Carl: The role of Futury is to provide us with corporate partners and an infrastructure in which we can develop our concept.

5.    And lastly: what do you recommend future talents for their time at “The Mission”?

Maira: I would recommend them to go for it! Live the experience – it’s a great opportunity to learn from your teammates, from the corporate partners and from the experience of co-creating in such a multidisciplinary and innovative environment.

Dominik: Know what you are here for and how you want to change the world. If you can communicate this, the Futury framework and network will be a huge asset for you.

Carl: Make sure that you communicate your goals clearly with your teammates.

Vihang: To all the future talents out there: if you are looking for a first step in the direction of realizing your startup dream, The Mission at Futury provides you with the needed workshops and frameworks, an intro to the startup world, corporate partner contacts and, most importantly, various talents from different background to turn your idea into reality. Above all, use your three months at The Mission to make some good memories and friends to cherish them for your lifetime.

With their service-centric approach, the team meets the spirit of our time and provides a solution that reduces environmental harm but still fulfills individual needs. It is interesting to see how their perception of mobility changed both during the recent years and since the beginning of our mission. Further, it is inspiring to learn about their personal experience at The Mission and about what they value most about the program and fellow talents. We cannot wait for the final pitch, and we wish Maira, Dominik, Carl and Vihang all the best for their presentation.  

As always, stay tuned and stay healthy,

Your Futury-Team

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