Germany-wide, more than 18 million football fans visit stadiums every year. The Allianz Arena alone attracts more than 3 million football enthusiasts every year who cheer for their club, meet their friends and have a great time at the arena. On aregional, national, and international scale: Football moves the world and has a huge social, economic, but also ecological impact. That is why we are starting a new Mission: Transforming the Allianz Arena into the Sustainability Arena of the future.
Despite the current challenges, we are certain that at one point, all fans will return to the stadiums to support their favourite football clubs. Until then, let us make sure that the FC Bayern München fans will come back to a greener stadium!
After a very successful recruitment phase, we finally picked our 19 Talents out of 800+ applicants from all over the world, who all come from different cultural and professional backgrounds, with their own unique expertise. They form five teams and will tackle five different innovation fields for the next three months.
Follow our weekly blog to be a part of the journey!